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Protocol & Public Affairs Management Programme

Course Dates

Mon 15th September 14 - Fri 26th September 14

Course Venues

The Management School London Training Centre

Course Fee

(Cheque should be made payable to The Management School London)

Course Content

Course Objectives:

The course is designed to:

·         Assist Protocol Officers to meet the challenges of their demanding function.

·         Share experience and best practice in Public Affairs.

·         Discuss planning for Protocol and Public Affairs functions.

·         Examine the issues of developing people and departmental Management.

·         Discuss interpersonal relations & human relations Management.

·         Examine time management for protocol functions.

·         Explore issues, crisis, security and environmental incidents         Management.

·         Familiarise themselves with the impact of Information

·         Technology on Protocol and Public Affairs management.

·         Discuss effective communication, lobbying and Public Relations.


Who should attend: Directors, Deputy Directors, and Assistants of Protocol in the public and private sectors, Senior Protocol Officers to the Presidency, Protocol Officers in the private sector and Government.   


Course Content:

  • Corporate Strategy and Strategic Public Affairs
  • The Fundamental of Government Relations and Lobbying for effective Protocol function
  • E-Business and the Internet world; the application of E-Business in the protocol functions
  • Managing the Media
  • Managing Issues – Measuring Success
  • Managing Crisis Communication
  • Effective Communication for Protocol Executives
  • Time and Stress Management for Protocol Officers
  • Interpersonal Relations, Team Building and Team Working
  • Internal Employee Relations and Communication
  • Social Responsibility
  • Issues of Developing People and Departmental Management
  • Planning for Protocol and Public Affairs Functions

Register Now

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